![]() A complete list of tags available can be found at the Open Graph Web site. When a link is shared, both Facebook and Twitter scrape the associated web page and read its tags to display the appropriate information.įacebook uses tags leveraging the Open Graph protocol, a classification system for Web pages that extends beyond those tags already defined in HTML5. ![]() How do we specify these attributes? With tags. Twitter, as well, has multiple ways to format shared web pages that appear in its feed, but we’ll look at the one that’s quite similar to the above example from Facebook, which Twitter calls the “Summary Card with Large Image”: Twitter cardĪs we can see, each features multiple attributes of the shared Web page: Let’s say someone has shared the home page of a fictional travel company – Facebook displays it like this: Facebook card Unless otherwise specified, every website defaults to the type called, appropriately, “website”, which is the example we’ll use. Sharing on Facebook and Twitterįacebook offers developers various options on how a shared web page appears in its timeline depending on the website’s content. Facebook and Twitter are, by far, the most popular social media platforms, so let’s focus on those two. When users choose to share these links, it is tasked to the web developer to make sure that the associated web pages are properly prepared, which is what we’ll look at now. This comes as no surprise as sharing via social media, the internet incarnation of word-of-mouth, is one of the most effective ways for businesses and individuals to gain awareness. We’ve all seen the ubiquitous Facebook and Twitter icons, among others, just begging to be clicked. META/DATA is an indispensable guide to the promises and potentials of new mediaand also to the hype, irony, and disappointment that all too often surround them.These days, almost every website encourages visitors to share its pages on social media. Mark Amerika is at the cutting edge of developments in both art and technology. The personae Amerika has created for himself from 'digital thoughtographer' to VJ as artist-researcher are reflected as different viewpoints in the book's stories, theoretical essays, and dialogues, and make it a multilinear read that mirrors the diversity of digital culture.Īdjunct Curator of New Media Arts, Whitney Museum of American Art Featuring a mix of scholarly theory, personal narrative, and conversations with peers, the book provides both meta data on the artist's multifaceted body of work and insightful commentary on digital poetics and culture. Meta/Data perfectly captures the essence and style of pioneering net artist and online fiction writer Mark Amerika. META/DATA maps the world of net culture with Amerika as guide and resident artist. Provocative, digressive, nomadic, and fun to read, Amerika's texts call to mind the cadences of Gertrude Stein, the Beats, cyberpunk fiction, and even The Daily Show more than they do the usual new media theorizing. META/DATA also features a section of full-color images, including some of Amerika's most well-known and influential works. Presenting a multifaceted view of the digital art scene on subjects ranging from interactive storytelling to net art, live VJing, online curating, and Web publishing, Amerika gives us "Spontaneous Theories," "Distributed Fictions" (including his groundbreaking GRAMMATRON, the helpful "Insider's Guide to Avant-Garde Capitalism," and others), the more scholarly "Academic Remixes," "Net Dialogues" (peer-to-peer theoretical explorations with other artists and writers), and the digital salvos of "Amerika Online" (among them, "Surf-Sample-Manipulate: Playgiarism on the Net," "The Private Life of a Network Publisher," and satirical thoughts on "Writing As Hactivism"). Unlike other new media artists who may create art to justify their theories, Amerika documents the emergence of new media art forms while he creates them. META/DATA is a playful, improvisatory, multitrack "digital sampling" of Amerika's writing from 1993 to 2005 that tells the early history of a net art world "gone wild" while simultaneously constructing a parallel poetics of net art that complements Amerika's own artistic practice. This rich collection of writings by pioneering digital artist Mark Amerika mixes (and remixes) personal memoir, net art theory, fictional narrative, satirical reportage, scholarly history, and network-infused language art. ![]() Blending artist theory, personal memoir, satire, and fictional narratives, a noted net artist constructs a poetics of net art that parallels his practice.
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